About us:

JB Hi-Fi Group is one of Australasia's largest and most trusted retailers with over 300 retail stores. Specialising in consumer electronics, home entertainment, small appliances and white goods we strive to deliver the most extensive range, cheapest prices and genuine service to customers every day.

The heart of our business is our people and we are proud of a culture that fosters teamwork, nurtures talent, encourages individuality and embraces diversity.

About the position:

The Social Media Manager role will be responsible for the development of social media strategy along with the creation, execution and measurement of tactical activity. Community management and customer service will also be a focus of this role. Reporting to the General Manager Marketing - Digital, the role will lead change through results-driven innovation, optimisation programs and strong engagement with internal stakeholders. This position is suited to someone with high energy, strong communications skills, and the ability to operate in a fast paced environment.

Key responsibilities:

- Develop and implement social media strategy

- Develop and manage content calendar across channels, leading internal teams to contribute to planning

- Generate, edit, publish, amplify and optimise content to drive engagement, including management of paid campaigns to maximise reach and effectiveness

- Development of campaign plans and reports, including setting of specific objectives reporting on results, insights, recommendations and opportunities for innovation

- Development of social media dashboard and metrics to help drive insight and actions

- Collaborate with internal teams to drive campaign effectiveness, and champion an understanding and adoption of social media within the business

- Deliver agreed KPIs including reach, engagement and conversion metrics, as well as community management and customer service response times and outcomes

- Develop and implement a streamlined customer response model for customer service delivery and platform moderation

- Develop and implement plan to identify and respond to social media crises including; monitoring, responding, risk mitigation, post event reporting and stakeholder escalation/engagement

- Review, recommend and implement new tools as required

- Stay up-to-date with current technologies and trends in social media

- Seek out training opportunities for tools and new technologies for self and team members

- Coach and manage development for team members

About you:

• Tertiary qualification in Communications or Marketing desirable
• At least 3 years of experience in social media management
• Previous experience in retail considered an advantage
• Proven ability to coach and mentor team members
• Experience working with Adobe Creative Suite and other graphic design programs an advantage
• Experience in photography and developing video content an advantage
• Understanding of digital marketing channels and how they relate to social media
• Understanding of consumer trends and audience behaviour in social media

Key Skills and Competencies:

• Customer Focus -  does everyhing through the eyes of the customer
• Drives results - Consistently achieves results, even under tough circumstances
• Collaboration - Builds partnerships and works collaboratively with others to meet shared objectives
• Action oriented – Pro actively takes on new opportunities and tough challenges with urgency, energy, and enthusiasm
• Business Insight  -  Applies knowledge of social media channels in the business to the market to advance the organisation’s goals
• Develops others  - Coaches and develops talent to build careers and meet organisational goals
• Data and Insights lead – Uses data and insights to influence actions and drive informed decisions

How to apply

If you have the skills, experience and qualities required and wish to apply, please click 'apply' and complete our online application form. All applications are strictly confidential.